Adidas: The Wake Up Call – All In Or Nothing ft. Messi & Kanye West (VIDEO)

Adidas, Messi, Alves, Suarez, Ozil and Kanye West combine to form a super-commercial in prep for the start of the FIFA World Cup today. This commercial is an extended version of a previously release effort in May. These commercials are a part of an insane $85 million advertising campaign by Adidas for the World Cup. Kanye was brought in to provide a soundtrack for the commercial, as you might expect. The drum-heavy beat was met with some bold, brash lyrics – something that matches the sound of Yeezus. If you remember, Kanye drop his NIKE deal to sign with Adidas. Check out the commercial above.


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